Google is trying to extend ad headline without any sacrifice of description line
As we know that google had removed right sides, they have been testing new formats. Long text ads would be display across all devices in any ad position.
Extended headlines have become norm
Ad headline would be 80 character not 70
Display URL format also
Other change in the test is about the display URL formatting. Advertisers are able to see two paths as see you seen in above screenshot
Resource : http://searchengineland.com/google-adwords-expanded-text-ads-test-two-headlines-248135