Tuesday, 3 May 2016

Callout and Review extensions now available in Bing Ads

Recently Bing search engine can with an update where Advertisers can extend their ads. Advertisers can extend their ad extensions at campaign level and ad group level

Callout extensions

Maximum 20 call outs extensions can add in their  campaign and ad group level, to display them you  should have minimum 2 call outs

Bing search engine says that callouts  shown varies when you use two  different line callouts extension formats .
  • One with dot separators
  • One with dash separators

Review extensions

Reviews for review extensions should come from trust-able, well established. Reviews should appear on reviews landing page not on another page and it's not be charged for clicking on them for advertisers. Reviews must be paraphrased where reviews should be original.

You can extend both of your ads extension in Bing Ads UI

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