You have a friend starting her first AdWords campaign. What would you suggest about how to choose keywords?





  A)  Include more than 50 keywords in 1 ad group
  B)  Set a theme for each campaign and choose related keywords
  C)  Keep each keyword to a single word, rather than a phrase
  D)  Set a theme for each ad group and choose related keywords



Answer :    D)  Set a theme for each ad group and choose related keywords

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